I'm April Bush, the founder, a 23-year-old makeup artist from Timpson, Texas, and the Proud owner of Application By April! I've always believed that makeup isn't just beauty- it's about expression, empowerment, and celebrating what makes each of us unique. That passion is what inspired me to create a lash brand focused on enhancing natural beauty while bringing that extra bit of confidence and glam to your everyday look. You're new go-to destination for premium makeup, luxury lashes, and beauty services that make you feel confident, glamorous, and unapologetically yourself. Because, when you look good, you feel good- and I'm here to make that happen, one application at a time.

What I Offer:

Makeup Services for weddings, special events, photoshoots, or just because

Bridal Glam packages to make your big day unforgettable

Custom Spray Tans for a flawless, sun-kissed glow

And of course, premium Lashes and Makeup Products that elevate your look

With years of experience in the beauty industry, I've poured my passion into creating a line of products that caters to every woman, no matter her style or needs. From everyday essentials to bold statement pieces, my goal is to provide luxurious lashes that bring out the best in you.

At Application By April, I believe in more than just products- I believe in creating a community of strong, confident individuals who can feel confident in their own skin while using the lashes as tools for self-expression. Whether you're a makeup novice or a seasoned pro, I want you to feel inspired, empowered, and ready to take on the world, one Lash at a time.

Thank you for supporting Application By April. I can't wait to be part of your beauty journey!

Event & Special Occasion Makeup

DISCOVER YOUR GLOW UP